December 3rd is Giving Tuesday, the world’s largest generosity movement, and we need your help to spread the word about Rewilding Canada. To mark this day Project Forest is launching the Tree UNselfie Challenge — a social media campaign that celebrates our connection to nature and amplifies our mission of rewilding Canada’s landscapes, one forest at a time.
What is the Tree UNselfie Challenge?
The concept is simple: Instead of taking a traditional selfie, we’re asking our community to share photos of themselves with trees! Whether you’ve planted trees with us at a Corporate Planting Events, volunteered at a seedling giveaway, attended a groundbreaking ceremony, or simply love spending time in nature, your tree UNselfie has the power to inspire action.
Why Participate?
Every shared photo helps spread awareness about the importance of rewilding in Canada. Your participation on December 3rd will helps us:
- Expand our reach to potential new partners and supporters
- Share the impact of our rewilding projects
- Build a stronger community of environmental advocates
- Inspire others to get involved in local rewilding efforts
How to Participate
1. Find Your Photo
- Have you planted trees with us? Share a photo from your Corporate Planting Event!
- Are you a supporter who hasn’t planted yet? Share a photo with your favourite local tree!
- Want to participate as a business? Share your group photo from your planting day!
2. Share Your Story
Post your photo on LinkedIn, Instagram, Facebook, or X on December 3rd with a caption about why you support Project Forest. Here’s a template to get you started:
"On this #GivingTuesday, I'm celebrating by sharing my tree story! While I'm looking forward to my first planting event with @ProjectForest, I'm already a proud supporter of their mission to rewild Canada. Every restored forest begins with a single tree!"
Join me in following their journey and discover how you can get involved too 🌲
#TreeUNselfie #ProjectForest #Rewilding
or
" Today is #Giving Tuesday, the world's largest generosity movement, and I'm participating by championing an organization I care deeply about, @ProjectForestCA. I had the opportunity to plant some trees as part of one of their rewilding projects this summer, and would love for you to have a similar experience.
Share this post with your network, and help me spread the word about this impactful organization!
#TreeUNselfie #ProjectForest #Rewilding "
3. Tag and Share
- Tag @ProjectForest in your post
- Use hashtags #TreeUNselfie #ProjectForest #GivingTuesday
- Encourage your network to participate
For Corporate Partners
Has your company planted with us? Engage your employees in this campaign by:
- Sharing photos from your corporate planting events
- Encouraging team members to post their individual experiences
- Highlighting your company’s commitment to sustainability
- Showcasing your environmental impact
Never Planted With Us?
You can still participate! Every tree has a story, and every supporter matters. Share a photo with any tree that’s meaningful to you – whether it’s in your backyard, local park, or favorite hiking trail. Your support helps us spread awareness about the importance of rewilding Canada’s landscapes.
Join Us!
Mark your calendar for December 3rd and get your tree photo ready! Together, we can create a powerful visual statement about the importance of rewilding in Canada.
Want to learn more about getting involved with Project Forest? Contact us to learn how your organization can fund a forest.